NYC Surpasses Tokyo In Top Entertainment and Media Spending


Photo: Bildagentur Huber / Kremer Susanne

Photo: Bildagentur Huber / Kremer Susanne

Deadline – The Big Apple took the top spot in 2014 by accounting for $19.7 billion in entertainment and media spending, ahead of Tokyo’s $19.5 billion, according to a report out today from research and consulting firm. NYC likely will remain the industry capital through 2018, with outlays increasing an average of 4.5% a year to $23.6 billion, says the report titled “Cities of Opportunity.” It would be followed by Tokyo (+0.7% a year to $20.1 billion in 2018), London (+3.3% to $18.5 billion), Seoul (+3.5% to $13.5 billion), Hong Kong (+5.6% to $11.2 billion) and Los Angeles (+4.4% to $9.9 billion).

The results could be significant: Entertainment and media (or E&M) will be an increasingly important source of jobs and wealth as the world becomes more urbanized, PwC says. It estimates that by 2018, the 30 top cities will account for $184 billion in E&M spending — up from $147 billion in 2013 — and 6.3 million jobs. Established industry centers will continue to dominate: E&M accounts for more than 10% of the GDP for London, New York, Los Angeles, Berlin, Madrid and Istanbul. But the fastest growth will take place in emerging cities including Beijing, Shanghai, Mumbai and Jakarta.

Read more at Deadline 

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Tad is a producer, writer, and business strategist who has experience in Media Production, Creative Direction, Strategic Partnerships, and Emerging Platforms.